Wednesday, 18 July 2012

Is a cheap leaflet distribution service better?

Considering the current economic climate it is essential for everybody to make sure that they are taking into consideration the cost of everything they do, this is as true to your leaflet distribution as it is for buying anything, but is the cheapest option the best to go with? Or could there be unseen disadvantages to using such a service?

The truth is, yes. There are actually a few potential reasons that a cheap distribution service will not provide what you are expecting them to provide. Remember, you only get what you pay for.
First and foremost, staff will not work for free! Be wary of companies that offer to distribute your leaflets at an impossibly low rate. After all, they have to pay people to distribute your leaflets and if the pay is not fair, then a fair amount of the work won’t be done!

Alternatively a cost effective distribution service offers the lowest price that the company can achieve, while making sure that they can still operate in a successful manner. By doing this they are creating a valued company that can help you achieve what you are looking for with your leaflet drop, but not break the bank.
It is important to know the difference between a cost effective service and a cheap one. A cheap delivery service, although potentially money saving, in the long run will fail to provide the long term benefits you were hoping for with your leaflet drop. Even worse, a cheap service will often lead to the leaflets being dumped in a bin, disgusting considering that you have trusted the company to deliver them and that’s ignoring the fact that they have cost money to print and then further money to pay for a none existent delivery!

A cost effective delivery on the other hand, is an honest delivery service, striving to provide you a service that you can afford, but at the same time, making sure that the drop is possible, with staff being paid a fare wage to distribute the advertising materials, and not the pittance that they are offered from the cheap companies. Here at Folium Distribution this is what we provide. We pay our trusted staff a respectable amount, avoiding the binning of materials. Furthermore, a supervisor from folium distribution will be with the distributors at all times to make sure that the distributors are doing as they are meant to. Our prices reflect the fact that we are actually able to achieve what we promise you, giving you a cost effective, local distribution service.